Lighthouse Research & Development, Inc.
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Primary Business Types
- Data Collection - Quantitative
- Data Collection - Qualitative
- Research Supplier / Provider
- Related Support Services
- Full Service
Additional Business Types
- Data Collection
- Qualitative Consultant/Moderator
- Focus Group / Qualitative Facility
Description of Facility and/or Services
Impulse rated “Top Facility!” Looking for direction? Lighthouse Research is a full-service, custom research firm comprised of skilled professionals since 1992. Data collection services include our on-site interviewing center with 50+ CATI stations. All telephone surveys are digitally recorded, allowing us to validate 100% of our calls. We offer two brand new focus suites and one mega-group room with all amenities including private client entrance and restrooms, spacious viewing rooms, and lounge with Internet access.
Specialties
Data Collection Methodologies
Qualitative
• Focus Group Facility
Qualitative/Recruiting Services and Facilities
• In-Depth Interview/Mini Group Facilities (viewable)
• Moderating & Reporting
• Online Focus Groups - Hosting & Moderating
• Recruiting
• Video Conferencing Services
• Video Streaming Services
Quantitative
• Telephone Data Collection Facility
In-Store/On-Site Services
• Door-to-Door Interviewing
• In-Store/On-Site Intercept
• Mystery Shopping
Quantitative Data Collection Services
• CATI
• Data Entry/Data Processing/Tabulations
• Design & Analysis
• Internet/Web Based Surveys
Interviewing Specialties by Audience
• Affluent/Wealthy
• Business-to-Business
• Children/Tweens/Teens
• College Students
• Conventions/Meetings
• Education
• Fifty+/Seniors/Elderly
• Financial
• Healthcare (consumer health conditions)
• Legal/Insurance
• Mock Jury/General Opinion
• Music Tests
• Sports Enthusiasts
• Technology/High Tech
• Travel
Related Resources & Capabilities
• Minority or Female Owned Business
Research Methods & Specialties
• Advertising
• Attitude/Usage
• Automotive/Transportation
• Benchmarking
• Brand Research
• Business-to-Business
• Concept Testing
• Consumer Products/Services
• Full service
• International Research and Services
• Legal Research
• Media Tests
• Mock Jury/General Opinion
• New Products
• Political Polling/General Opinion
• Research Consultation
• Satisfaction Surveys
• Segmentation
Central Telephone Facility
52 Stations; International Coverage; 52 Computer-Assisted Telephone Interviewing Stations with Ci3, WinCati software; Multi-Lingual Interviewing in Spanish, Italian, Russian & Portuguese; In-House Tabulations; In-House Programming .
Recruiting Services
Recruit for
focus groups;
one-on-ones;
central location studies;
Recruiting done in-house
with 17 recruiters on staff;
database available
with 40,000 names;
recruit for
consumer, business, employee and customer retention studies.
Focus Group Facility
Facility Located in Office Building 20 miles from airport with 3 focus group rooms; Videoconferencing equipment available through FocusVision & Civi.com; Web broadcasting available through FocusVision & Civi.com high-speed internet access; computer usability lab with 42 PCs with internet access; Can record on 1/2" tape , DVD , Video Clips on CD , Cassette CD ; Focus Group Moderators and one-on-one, in-depth interviewers on staff .
- Room 1: 21 x 20, viewing rooms seats: 18
- Room 2: 18 x 11, viewing rooms seats: 6
- Room 3: 54 x 19
Pre-Recruited Testing Facility
14 PC's with 42 software; High-Speed /Wireless Internet Access.
In-Store/On-Site Assignments .
Can Conduct In-Store Demos or Taste Tests w/ Store cooperation; Can Conduct In-Store Audits w/ Store cooperation; Interviewing Staff Available for On-Site Assignments & Mystery Shopping;
Research Software
CATI: Ci3, Sensus, WinCati, WinCati 4.2; Statistical Analysis: SPSS; Tabulation: SPSS, Excel; Web Survey: WinCati, Sensus
Contact Information
Location Type: Headquarters
Address:
1292 W. 12700 South
Salt Lake City, UT 84065
Phone: 801-446-4000
Alt. Phone: 801-244-8987
Fax: 801-254-0224
Email: janderson@go-lighthouse.com
Website:
www.go-lighthouse.com
Contacts:
Joe Anderson
Director of Business Development
janderson@go-lighthouse.com
Shannon Fletcher
Owner
sfletcher@go-lighthouse.com
Photo(s):
The Summit focus group room and viewing room
Company Locations:
Lighthouse Research & Development, Inc., UT