NSON Opinion Research
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Primary Business Types
- Data Collection - Quantitative
- Data Collection - Qualitative
- Related Support Services
- Full Service
Additional Business Types
- Data Collection
- Online Research Services
- Focus Group / Qualitative Facility
Description of Facility and/or Services
Research firm specializing in quantitative and qualitative services. Focus group facility located in mansion with two suites, wireless Internet, free parking, client office, full audio/visual recording ability. Focus group recruiting done in-house. Call center with 150 CATI stations, high-speed dialer. Can handle bi-lingual (Spanish) language surveys. Online, Web-based survey capabilities. Eighteen years experience. Thousands of projects managed for national clientele. Outstanding political research firm. Competitive prices.
Specialties
Data Collection Methodologies
Qualitative
• Focus Group Facility
Quantitative
• Telephone Data Collection Facility
Central Telephone Facility
150 Stations; International Coverage; 150 Computer-Assisted Telephone Interviewing Stations with Sawtooth Ci3 software; Multi-Lingual Interviewing in Spanish, western European languages, Asian.; In-House Tabulations; In-House Programming .
Recruiting Services
Recruit for
focus groups;
one-on-ones;
central location studies;
Recruiting done in-house
with 4 recruiters on staff;
database available
with 5000 names;
recruit for
consumer, business, Political studies.
Focus Group Facility
Facility Located in Free standing building 5 miles from airport with 2 focus group rooms; Web broadcasting available through Private network high-speed internet access; computer usability lab with 20 PCs with internet access; Can record on 3/4" tape , DVD , Cassette ; Test kitchen; Focus Group Moderators and one-on-one, in-depth interviewers on staff .
- Room 1: 17 x 17, viewing rooms seats: 10
- Room 2: 17 x 17, viewing rooms seats: 10
In-Store/On-Site Assignments, Door-to-Door.
Can Conduct In-Store Demos or Taste Tests
w/ Store cooperation;
Can Conduct In-Store Audits
w/ Store cooperation;
Interviewing Staff Available for
On-Site Assignments
& Mystery Shopping;
Door-to-Door Interviewing
Research Software
CAPI: Stand Alone; CATI: Sawtooth Ci3; Statistical Analysis: SPSS, Wincross; Tabulation: SPSS, Wincross; Web Survey: Sawtooth Web/telephone combined studies