Data Collection Methodologies – Quantitative – Computer-Assisted Personal Interviewing (CAPI)
Quantitative marketing research providers are specialized in performing research that is used to statistically estimate the viewpoints of a population providing estimates of percentages or averages. The research usually employs larger samples and takes less of the respondent’s time. Quantitative research services include, but not limited to, Telephone Data Collection, Off-Site/Remote Interviewing, Intercepts, Questionnaire design, etc. Select more than one quantitative marketing research service provider for a side-by-side comparison.